How2Hats talks about the Royal Ascot at Home 2020 event and the hashtag #StyledWithThanks .
Read the press release.
Royal Ascot at Home 🎩
Britain’s premier horse racing event, Royal Ascot, is taking place behind closed doors for the first time in the event’s history. Thankfully, racegoers can still enjoy the racing live on ITV and Sky Sports Racing and participate in what is traditionally recognised as the fashion event of the season from home.
“In this unique year, our thoughts are with those that have been affected by the COVID-19 pandemic and, of course, the NHS and key workers who are playing such a heroic role,” commented Guy Henderson, Chief Executive at Ascot Racecourse.
“We are marking this year’s Royal Meeting with our #StyledWithThanks initiative so that people can combine the enjoyment of participating in the event from their homes with their own thanks and contribution to the fundraising campaign.”
#StyledWithThanks
Last week, Ascot launched its #StyledWithThanks charity appeal with a £100,000 donation to be split between four frontline charities: The National Emergencies Trust Relief Fund, NHS Charities Together, The Care Workers Charity and the Berkshire Community Foundation Coronavirus Fund.
Ascot has now invited fans across the globe to dress up as part of their wider ‘Royal Ascot At Home’ campaign, and wear a hat – whether it is a ladies’ hat or a men’s top hat, panama, trilby or other racing hat – before sharing a photo on social media using the campaign hashtags #StyledWithThanks and #RoyalAscot.
You can access the Royal Ascot Rainbow Flower Wall Instagram Filter from the @ascotracecourse Instagram profile. It is located under Face Filters, the third icon along the top navigation bar. You can also add a selection of official Royal Ascot GIPHY Stickers including #StyledWithThanks Millinery, by searching ‘Royal Ascot’ in the GIF search in Instagram Stories.
Participants are being encouraged to donate £5 to the campaign fundraising page, share their outfit photo and tell their friends to do the same, helping to spread the message in recognition of those working on the frontline of the global COVID-19 crisis. Photos posted using the campaign hashtags will be turned into a giant rainbow mosaic image tribute which will become a permanent installation at Ascot Racecourse.
Entries will be judged by a panel of fashion industry experts, including Stephen Jones OBE and Caroline Rush CBE, and announced at 11:00am(BST) on Wednesday 24 June 2020. Prizes will be awarded as follows:
- Most Elegant – Longines Timepiece plus two Queen Anne Enclosure tickets for Tuesday, 15 June 2021
- Most Original – Afternoon Tea and Tiara Experience for two at the House of Garrard’s flagship boutique in London plus two Queen Anne Enclosure tickets for Tuesday, 15 June 2021
- Most Uplifting – Lunch for two at Jason Atherton’s Pollen Street Social with a bottle of Moët & Chandon Grand Vintage plus two Queen Anne Enclosure tickets for Tuesday, 15 June 2021
- Children’s Prize – An annual Family Raceday pass for 2021 and a hamper full of goodies including; Ascot Jockey Bear, Ascot cap, Ascot crayons, Ascot pencils, Ascot lanyard, Ascot jockey pin badge, Ascot cards, Royal Ascot leather bookmark, Royal Ascot horse and jockey keyring, Royal Ascot logo keyring.
Ascot’s #StyledWithThanks Competition closes at 5:00pm(BST) on Saturday, 20 June 2020. Click HERE for more details.
