‘Your annual reminder that this man isn’t the retail store’ Twitter prompts  to prevent the annual/usual mistaken identity of the Man named John Lewis as the retail store John Lewis Christmas advert launches

A man named John Lewis made it to Twitter Event as the year draws to a close with Twitter reminding us that he is not the retail store while people console him in this challenging times as others mistook him for the retail store, John Lewis.

Twitter prompt on its event: Your annual reminder that this man isn’t the retail store.

John Lewis, not the retail store: Well, I didn’t have anything planned for today anyway.