According to a post on the Shopping Telly website, It is stated that a source said Aurelius Group have been seeking a buyer for Ideal Shopping Direct.
Jamie Martin has already announced that he is no more the CEO of Ideal Shopping Direct.
From the screenshot
Jamie Martin has stepped down as Chief Executive Officer of Ideal Shopping Direct. Martin announced the news via Facebook.
“After three fantastic years as Chief Executive Officer of Ideal Shopping Direct the time has come for me to pass the baton. I’d like to thank all the staff at Ideal World, Create and Craft, IHUB, IKAN and Deramores for all their hard work and dedication over the past three years which saw the company record its best results in its 20-year history. I’d also like to thank my colleagues at Aurelius Group for all their support and guidance during my tenure. The reins have now been taken over by Tribe Kampstra and Friedrich Trautwein and I wish everyone every success.”
A source told ShoppingTelly.com that despite Martins boast of record results during his time as CEO, sales through 2021 had failed to meet expectations and so parent company Aurelius Group have been actively seeking a buyer for Ideal Shopping Direct.